Program Development
Building an innovative channel program that helps you accelerate revenue, gain partner loyalty and drives customer satisfaction requires a disciplined process. Our program design process is oriented to help our customers understand what the current competitive best practices are in a given program area and then refines and improves this through a
combination of ideation and research to create innovative new programs that are valued by specific customer segments and partners alike.
Our Principals are known in the industry for creating innovative programs that change industry dynamics by being innovative and simple for partners and customers to use. From partner profitability programs to targeted licensing programs to programs to increase the frequency of partner sales, we have a track record of hands on program creation unmatched in the industry.
Our program development process is customized to our clients needs, enabling them to achieve their business goals by entering new markets, garnering new customers, expanding revenue bases, and creating alliances or constructing competitive barriers to win.
Program areas
- Channel Partner Programs - The route to market for most technology providers is through partners, from retail to consulting networks. Our partner program practice is focused to helping you build the best business proposition and program for delivering against it, enabling you to recruit, retain and get results from the right partners who can reach the customers you are targeting.
- Alliance Partner programs - In the technology market, its rare that a vendor has all the parts of the solution puzzle. Peak Consulting can help you develop a program for managing your relationship with your technology partners, such as ISV's or hardware partners. With programs that leverage an ecosystem of companies that support and complement your products, you can develop mass and momentum in the fast changing marketplace.
- OEM partner programs - The system builder market is a large and diverse group, but from a strategic standpoint, often the first beachhead at reaching new customers. Our OEM partner programs can help you deliver product quickly as part of a system solution.
- Service Partner programs - For many vendors, the best partnerships are ones that are built around a strong service opportunity that supports the sales in and demand generation process by aligning consultants, integrators and VAR/SI service arms with your product sales strategy, building an service channel you can align with to grow effectively and with high customer satisfaction.
- Licensing Programs - Unlocking into the value of software intellectual property assets through a variety of licensing program options for our clients has given us a strong foundation. From this foundation, we have created volume, OEM, usage, Academic and subscription licensing programs for a variety of clients.
Contact us at info@peakconsulting.org to start the dialog on how we can help accelerate your programs as part of an effective go-to-market strategy.
